Identification of New Prospects and SWOT Analysis of Nilkamal Crates and Bins

Description

Identification of New Prospects and SWOT Analysis of Nilkamal Crates and Bins (Final Project Report)

Page Length : 79

EXECUTIVE SUMMARY

Nilkamal Plastics is Asia s largest plastic processor of moulded products. We make products that have changed the very nature of the good transportation and furniture industry in this region.

The NILKAMAL GROUP, India’s leading manufacturer of Moulded Furniture and Material Handling Crates having a turnover in excess of US$ 100 million and is also the world’s largest manufacturer of moulded furniture.

The group commands market leadership in India with five state of the art manufacturing facilities in various states of India accredited with quality certificates like ISO 9001 & ISO 14000. The group has not only limited its manufacturing operations in India but have also gone beyond Indian boundaries with its expertise in the field of plastics and has set up Joint venture manufacturing facilities in Sri Lanka (again an ISO 9001 certified unit) as well as Bangladesh. Apart from having overseas manufacturing facilities the group also has a warehousing facility along with a marketing office set up in Ajman Free Zone, United Arab Emirates which will cater to the requirement of customers in the Middle East & the African continent.

The group has a wide array of products in both the furniture as well as crates segment. The Furniture product range comprises of Chairs, Dining Tables, Coffee Tables, Trolleys, Shoe racks, Multipurpose racks, Baby chairs stools etc to mention a few. As regards crates the group has all sizes of crates that cater to various industrial applications. Innovation is also a major asset of the group and hence they are able to add at least 10 new products to the already existing wide range.

Content

Chapter I – Company Profile

Chapter II – Research Methodology

Chapter III – Analysis of Data

Chapter IV – Finding & Analysis